Fish! Tales

Fish! told the story of a fictional company that transformed itself by applying lessons learned from Seattle's famous Pike Place Fish Market. Now, with Fish! Tales, readers can learn how real-life businesses and individuals energized their workplaces - and their lives - by implementing the lessons from Fish!. Best of all, the book stands on its own for newcomers to the Fish! philosophy. Fish! Tales focuses on diverse companies such as a bustling Sprint regional customer service center, a quiet neurosurgical unit at a major hospital, and a brilliant car dealership. It features dozens of short takes - quick and easy ways to apply the Fish! philosophy right now. And it includes a detailed program with specific steps and action plans.